I was also asking myself that very same question. It seems like the biggest selling point is that you can boot it without a valid licensed copy of the original Workbench.
For now, that's probably right. Going forwards it means new functionality as AROS gets improved beyond the 3.x level, without an ever growing list of SetFunction() kludges and similar stuff. We're rapidly closing in on parity with 3.x.
And in some cases we're better. E.g. AROS console.device and console handler has a bunch of KingCON: style functionality already, and will get more (I keep using this example, since it's code I've worked on and know - there are tons of other bits and pieces in other parts of AROS too).
Of course, you can use KingCON and all the other fixes and workarounds instead. The fact that most people do is why a "modern" AmigaOS 3.x system is a heap of kludges and patches and commodities and replacements for OS files. AROS provides a way out of that, and allows us to create a nice clean foundation and improve that directly instead.