What's in a name... Max Toy?

[save2600]

Okay... so in the mid to late 80's, I was more interested in using computers, than paying attention to who all were behind the companies. Flipping through an old AmigaWorld today, I had to do a double take when I read the words 'Max Toy'. Thought it was somebody's (likely a PC users) ill-humored attempt at poking fun at the Amiga. Nope. Turns out Max Toy was the President of Commodore during the most important and rocky years of the Amiga! :lol:

Knowing next to nothing about the chap, one *could* quickly draw some conclusions based on witnessing the climate of computing back then, BUT... Max Toy?! Subconscious injection of labeling into the psyche of consumers or mere coincidence? The irony is simply uncanny. What's in a name indeed  

http://www.archive.org/details/CC517_commodore_64

[koaftder]

Okay... so in the mid to late 80's, I was more interested in using computers, than paying attention to who all were behind the companies. Flipping through an old AmigaWorld today, I had to do a double take when I read the words 'Max Toy'. Thought it was somebody's (likely a PC users) ill-humored attempt at poking fun at the Amiga. Nope. Turns out Max Toy was the President of Commodore during the most important and rocky years of the Amiga! :lol:

Knowing next to nothing about the chap, one *could* quickly draw some conclusions based on witnessing the climate of computing back then.... Max Toy?! Subconscious injection of labeling into the psyche of consumers or mere coincidence? The irony is simply uncanny. What's in a name indeed  

http://www.archive.org/details/CC517_commodore_64

Indeed, 25 years later after the introduction of the Amiga, one of the first "xorro" cards to be released is to cater to the toy industry, the adult toy industry.