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Author Topic: Mobilezone and Amiga Introduce Amiga Content Across Brazilian Digital Devices  (Read 3792 times)

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Offline SystemTopic starter

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May 1, 2006 - San Francisco, CA/Sao Paolo, Brazil.– Mobilezone and Amiga bring AmigaAnywhere™ applications to Mobilezone's customers worldwide. Now, visitors to Mobilezone can purchase their favorite Amiga content for their Microsoft Windows PCs, Smartphones, and PDAs. Amiga's innovative technology allows mobile users to take advantage of emerging technologies such as media storage cards and U3 mobile storage devices.

This announcement brings another strong channel for application developers that are looking for a refined and efficient solution to developing content one-time and running it across a myriad of devices.

MobileZone gives current information about mobile technologies and provides a local web reference for PDAs, smartphones, Pocket PCs and wireless technologies like Wi-Fi. It has quickly grown into Brazil's leading and most complete Wi-Fi hotspot locator, earning well over 400,000 unique visitors to Mobilezone webpages since it was created, 3 years ago. The "Plugged" section of the site gives up to date news about what's happening with the wireless market inside and outside the country. It also carries monthly articles about interesting related subjects, such as mobile content and WiMax "hype" analysis.

Brazil is part of the BRIC (Brazil, Russia, India and China) group of countries with the fastest expanding wireless markets, is the second largest mobile market in South America and 6th largest in the world. The country's mobile penetration rate is 41.1%, reaching 79.9 million customers through September 2005. Further, Brazil dominates the Latin American Internet market with broadband growth of 31% in 2005. "The growth in complex mobile and web usage in Brazil is very attractive to Amiga", said Gregory Sigel, Amiga's vice president of sales and marketing. "MobileZone provides a great entrée to this market, given their popularity with wireless and wired subscribers."

Amiga's cross-platform technologies fit well with Brazil, given the growing popularity of convergence strategies. In October 2004, TV Cidade and TVA were the first Brazilian operators to adopt the triple play strategy, combining VoIP, broadband and pay TV services. It also meshes well with MobileZone's combined mobile and WiFi target areas. "Brazilians continue to be big fans of the Amiga name", said Ricardo Menezes, President of Mobilezone. "We are very excited to provide our customers with rich graphical Amiga content and let them run it across their mobile, desktops and ultimately TV-based devices."

Mobilezone is highlighting Amiga with an About Amiga section ("Sobre Amiga") and an updated News/Interview ("Entrevista") section. The Amiga Games ("Jogos") section on the website lets Mobilezone's customers from over 20 countries purchase Amiga content for their devices of choice. As Amiga grows its applications and content portfolio, the two companies will work together to update the Mobilezone-Amiga site with the most market-relevant content.

About MobileZone:

MobileZone is a Brazilian portal that focuses on wireless and mobile technologies, news and related content. With its operations started in early 2004, MobileZone has, since then, received more than 360.000 unique visitors searching for Wi-Fi hotspots, news and exclusive content covering a variety of subjects including WiMax, UMTS, UWB and EVDO.

The majority of Mobilezone’s visitors, can be classified as IT professionals, wireless providers, doctors, business executives, government organizations and university students.

Contact:

contato@mobilezone.com.br

About Amiga:

Amiga, Inc. is the world’s premier provider of multimedia enabling technologies. For almost two decades its award-winning software has been a mainstay for motion picture studios, multimedia creators, and digital entertainment enthusiasts around the world. Today Amiga builds on this legacy leading the way in multimedia development by providing developers with hardware-independent technologies for writing and porting applications to new platforms and interactive devices. AmigaAnywhere™ enables applications to run on a broad range of processors including ARM, StrongARM, Intel X-Scale, OMAP, MIPS, x86, and Hitachi SH series and to run hosted on a wide variety of operating systems including Linux, Windows CE .NET, Windows 2000, and Windows XP. AmigaAnywhere™ applications are available online at www.shopamiga.com. For more information visit www.amiga.com.

AmigaAnywhere™ is a registered trademark of Amiga, Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

Contact:

Amiga: publicity@amiga.com
 

Offline Lando

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #1 on: May 03, 2006, 03:24:38 AM »
Quote

Amiga: agora, em qualquer lugar
A clássica marca de computadores pessoais está de volta com
uma tecnologia que leva os recursos multimídia mais sofisticados às plataformas móveis


Quick translation of the above from Mobilezone for those who don't speak Portuguese

Quote

Amiga: Now in any place

The classic brand of personal computers has returned with technology that brings the most sophisticated multimedia applications to mobile platforms.


Whether the above is accurate is arguable but it seems like a nice deal for Amiga Inc - the more people selling their games the better (for them).  

Of course it makes no difference whatsoever to AmigaOS or the Amiga computer (or at least about as much relevance as a news item about a web retailer selling C= branded MP3 players would have on a C64 fan site)

I noticed some wild innacuracies in the 'About Amiga' section on mobilezone.  After the traditional paragraph talking about the success of the Amiga in the 80's and 90's and the Video Toaster etc, it goes on to tell people that

Quote

Just as personal computing has evolved over the last ten years, so has the operating system of Amiga computers (AmigaOS) evolved and changed.

Today, AmigaOS is available for development of games and applications for Interactive TV, Smartphones, Pocket PC's, Smartphones, Linux and Windows among other platforms.


Obviously they seem to have no idea that AmigaAnywhere is nothing to do with AmigaOS, or that AmigaOS4 even exists, instead believing that AmigaAnywhere is somehow an evolution of the Amiga Operating System.  That needs to be put right, I would say.
 

Offline daydreamer

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #2 on: May 03, 2006, 10:27:32 AM »
Just emailed them regarding the major inaccuracy in their press release. If I am lucky to get a response I shall be sure to post the reply
 

Offline redrumloa

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #3 on: May 03, 2006, 01:49:16 PM »
That's probably no accident, they probably got their info directly from McBill.
Someone has to state the obvious and that someone is me!
 

Offline Jose

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #4 on: May 03, 2006, 02:25:02 PM »
@Red
Indeed!! Pure marketing {bleep}.
\\"We made Amiga, they {bleep}ed it up\\"
 

Offline Jose

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #5 on: May 03, 2006, 02:45:07 PM »
@daydreamer

That's precisely what AInc. wouldn't like you to do. I think I'll mail them too.. 8-)
\\"We made Amiga, they {bleep}ed it up\\"
 

Offline Tomas

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #6 on: May 03, 2006, 03:55:27 PM »
Quote
Obviously they seem to have no idea that AmigaAnywhere is nothing to do with AmigaOS, or that AmigaOS4 even exists, instead believing that AmigaAnywhere is somehow an evolution of the Amiga Operating System. That needs to be put right, I would say.

I doubt it is Mobilzones fault. It seems more like AmigaINC is now claiming that AA is infact AmigaOS.
Is not the first press release where i have seen this statement. So it now makes sense to me that AmigaINC is now trying to bury OS4 alive and pretend it never existed.  :-x
 

Offline Nautilus

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #7 on: May 03, 2006, 06:05:00 PM »
Here in Brazil Amiga is still compared to MSX2 computers, and most people never heard about Amigas or AmigaOS. But, that is cool that AmigaAnywhere is licensed to a Brazilian company.
 

Offline Lando

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #8 on: May 03, 2006, 06:45:30 PM »
Quote

Here in Brazil Amiga is still compared to MSX2 computers, and most people never heard about Amigas or AmigaOS. But, that is cool that AmigaAnywhere is licensed to a Brazilian company.


This is not surprising.  Technology of any sort has been very expensive in Brasil, because of import taxes.  

Today an iMac 20" from Mac Store XPress in Ipanema is R$8790,00 - that's $4254 USD, while the exact same machine costs $1699 in the USA.  It's the same story with cellphones, PDA's, and anything else not manufactured in Brasil.  Many people buy their computer in Paraguay and drive back to Brasil with it.
 

Offline SystemTopic starter

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #9 on: May 04, 2006, 07:17:25 PM »
"I don't get it"

How is this ANY different from anything Amiga Inc has been doing with AA for years?  Brazilians have been able to buy AA software for their PDAs ever since they unveiled it.

???  Someone wanna splain to me whas goin on?
 

Offline SystemTopic starter

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Re: Mobilezone and Amiga Introduce Amiga Content Across Braz
« Reply #10 on: May 04, 2006, 07:22:23 PM »
Oh, now I get it.

>> Mobilezone is highlighting Amiga with an
>> About Amiga section ("Sobre Amiga") and an
>> updated News/Interview ("Entrevista") section.

They put an Amiga link and section on their web site.  Could have just said so without all the hubbub and extra fluff.