Hi! Well, Codesmith hit the nail on the head. Unfortunately, I already had to "eat shoe" when Genesi first got the Pegasos listed with this thing.
Now, after listing the Pegasos, MorphOS, PegXLin, BSD, and the entire company through this mess, I can honestly say that the "Ready for IBM Technology" program was created for the singular purpose of annoying ME!
On a more serious note, this little program is created for two purposes. 1. to 'officially' lend the IBM logo to other companies (whooptie friggin' do), and 2. used as a first step to doing some kind of business with IBM.
Since BBRV went through the trouble of listing EVERYTHING through this little program, I have to assume that something is up. What it is, I have no idea. Who knows, it may be a new past-time, like collecting pokemon cards! "Gotta catch 'em all, IBM!" Or, they are gearing up towards some business-to-business thing that I'm not privvy to. (In other words, I have no idea!)