Yeah, much better communication and marketing towards the community. However, this was the era when the "I'm excited about" type communications appeared. Despite that, I liked the man, and I still percept it as things have gone wrong despite his best efforts. I may be wrong though, but he left me with that impression.
But the sudden and complete cease of communication with the community suggests that his "excitement" and devotion towards the community was not that real as we felt.