snowman040 wrote:
@koaftder
Well I did hoped for the worst :-) remembering Escom buyouts and all, got me thinking pesimistic about the numbers... but hey - less money on IP, brand, bla bla - more on development ... :-D
I know it seems pretty awful for me to write that... I just dont think the amiga brand carries much value anymore in relation to branding, at least here in the US that is. Very few of my geek friends have heard of it, and almost none of my non geek friends have even heard of the amiga brand. ( i'm still gonna buy that mousepad wayne, just getting my money back into check (: )
There are a lot of compaq sales, even though theres no compaq anymore, thats because people got branded. My girlfriend wont buy a machine unless it's got Compaq somwhere on it, she associates the brand with quality. Amiga missed that ball because they fell down on the early side of the curve, most people never got a chance to get branded except for us early computer adoptors.
For the amiga brand to carry weight now, they will have to put out something insane, like an optical processor clocked at 10Ghz or a quantum computing based math coprocessor. If a company did that, it wouldnt matter weather they called it amiga or something new now would it, as it would stand on it's own anyway.
If hell froze over, steve jobs would take over Amiga Inc, put out sexy looking machines, ditch the operating system for something better, add lots of eyecandy and spend a billion dollars on amiga branded consumer applications. Then the brand might be worth something, but we know thats not going to happen.