Infogrames re-christens itself Atari

[norm]

Infogrames is to change its name to Atari when NASDAQ opens for trading tomorrow. It will trade as ATAR.

A quick visit to the Infogrames web site this morning found us being redirected to www.atari.com, and now a story from Reuters confirms that the French publisher has adopted the name it acquired back in 2001.

More info can be found on The Register

[redrumloa]

It's just a damn shame a search of ATARI.COM shows NO information at all about legacy products. I realise it is a different company, but they are marketing themselves as a continuation of the old company. They should at least give lip service to the classic stuff:-(

[Calen]

Totally agree with you on that.

Thats a brand name that will sell products, even there games aint that bad either.  Lets hope the Amiga name will continue/reborn with good fortune but also in its original known form, as a Great OS.  :-)

[Housey]

Maybe seeing Atari more will make seeing Amiga  not so horribly retro and lame.

Forever the optimist...  ;-)

[amigamad]

As no one likes the french much at the moment they are probaly using the name change to help sell there software. :-)

[uncharted]

I was always surprised Gateway never tried to use the Amiga brand more - especially in Europe.  They could of made a killing with a range of low cost Amiga branded PCs.

It isn't the kind of thing the Amiga community would like, but hell it would make business sense.

[Turrican]

As no one likes the french much at the moment they are probaly using the name change to help sell there software.

Hey! What's up with French?!

Me, likes French  ppl :-)

[bbrv]

It is actually a VERY GOOD idea :-o ,

Watch what happens next...;-)

Just ask Ben (Yoris) where Bruno got his start...;-)

Isn't it funny that we were just discussing Nolan the other day!  :-D

The Amiga Community can NOW figure it all out -- use the Rich Woods technique...but be smart and figure out how to do something about it.  Email us if you have a question.

Happy day(s ahead!)!

Raquel and Bill  :-)

[Radfoo]

"The Amiga Community can NOW figure it all out -- use the Rich Woods technique...but be smart and figure out how to do something about it. Email us if you have a question."

Eh:-?  I must admit I do not understand your comment, what do you mean?

[System]

Coming to a store near you soon, AtariOne with GEM/TOS-PPC. ;-)

-edit-

Also arriving "Real Soon Now", AtariAnywhere gamepaks (Available on Windows CE only).

[Kent]

uncharted wrote:
I was always surprised Gateway never tried to use the Amiga brand more - especially in Europe. They could of made a killing with a range of low cost Amiga branded PCs.

I could give you a complete rundown as to why they didn't, but then that would take quite a posting that I don't have much time for.  The entire saga of the Gateway/Amiga is bigger than you think, and there's more backhandedness from upper management outside of the whole amiga side of it than the infograms takeover of Atari.  One of these days I'll finish putting everything together with the internal wonderings of the marketing strategy of the Gateway/Amiga and I'll post it somewhere in the forums.

The problem is, most of it is not pretty information... especially concerning one individual.

:pint:

[System]

The problem is, most of it is not pretty information... especially concerning one individual.

Fleecy or Billy Boy? :-(

[SidMan]

@B&R

I must admit I didn't understand it either!  :-?  :-?

Have you got someone who used to work for Atari working for you?

Or are you planning a name change?

[redrumloa]

The entire saga of the Gateway/Amiga is bigger than you think, and there's more backhandedness from upper management outside of the whole amiga side of it than the infograms takeover of Atari.

A love triangle between Fleecy, McBill and Collas? :roflmao:

[zudobug]

I was watching bladerunner the other day and noticed a neon Atari sign in one of the "running through the crowd" scenes. I mentioned this to a friend and he seemed to think it was funny as "Atari are dead now" and thus it is a period/future continuity type cock-up (can anyone think of the words I'm looking for?)

But now I can tell my mate about this. It's all news to me. Maybe Atari will be big again and Ridley Scott (or one of his set designers) got it right :-)