Considering all the circumstances, it would be unrealistic to expect the AmigaONE to be any cheaper. This is business. Eyetech are not charging a relatively huge amount of money because they are greedy bastards. If there were millions of potential customers, rather than a few thousand (or even less), the prices would be more affordable. The price of the AmigaONE -will- fall eventually. Initially it is only for those who really must have it, or have a lot of money to throw at things.