asian1 wrote:
Hello
Suppose a home appliance company want to use AmigaDE for smart appliance (embedded application) and Amiga brand for its product, will this marketing strategy works?
As well as any other strategy. They could also just register a trademark for dishwashers or whatever, and it wouldn't conflict with the trademark for OSes. (At least, until someone puts a web browser in one and makes it.)
Is Amiga Brand familiar with Spanish American population in the States?
They might stumble across our scene slightly more often by accident on Google, but otherwise, no different than anyone else.
A "survey of one" (when I explained what I waste most of my time on to a friend of my cousin's, and for all I remember, she was Brazilian/Portuguese in background) suggests that those who ever heard of the machine may remember it better because the vague word-association caught their attention, but it's not like Commodore ever marketed it as such, and it's not like people wedged into the "latin" category feel solidarity with Taco Bell.
(Really, nobody ever wants to be pandered to. Except Mac users. It takes tact to toe the line between inclusive and offensive.)
Or will the product have the same curse as Zaurus, MediaTerminal, Sendo etc?
Thank's.
It'd have an entirely different curse; women's groups upset at the association of feminism and housework. :-D
(I'm completely serious, actually. Notice that "Amana" already ripped off the 'sound' back in the '40s-'50s, but carefully gender-neutralized it even then.)
