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Author Topic: The Amiga Brand (and Logo)  (Read 6208 times)

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Offline Floid

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Re: The Amiga Brand (and Logo)
« on: September 30, 2003, 11:05:25 PM »
I agree with the new guy.  The polymorphism :-D  is itself a representation of the 'platform' as a whole.  'Amiga' has never taken a single road; it's always tried to do 'what's better,' whatever 'better' that particular day is.

That's part of the spirit.  It's also what's made it so g-dawfully hard to actually produce a product out of the mess.

Now, as long as they don't break logotype among individual product lines, I think I'm willing to weather the diversity.  

4.0 itself is a special case, given the reliance on the contributions set for backgrounds...  Yes, that dilutes the branding -- none of the most eye-popping designs follow the One True Logotype -- but it's also a celebration.  It's 4, it's 'finally here' -- or so we'll say when it ever hits shelves :-P -- it's still somewhat 'believer-targeted' at this point, so collateral damage from the lack of an Apple-strength brand-of-the-week is minimized, and the whole thing becomes a representation of... As James Earl Jones (or whoever's doing the voiceovers for the UPS ads) might say, "What does 'boing' mean to you?"
 

Offline Floid

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Re: The Amiga Brand (and Logo)
« Reply #1 on: October 02, 2003, 03:38:37 AM »
Quote

aardvark wrote:
Does anyone know the names of the fonts used in all these iterations of the Amiga name?  Is it Times Roman or Bodini or what? What someone should do (beyond my capabilities  :-)  ) is to design a font recognition program that could read a scanned page of text or images that could tell you 'this is Courier bold 10 pt., this is Helveti italic 18 pt.' That sort of thing.  Sure would help when you were trying to match styles.


http://www.identifont.com