@ bloodline
I don't disagree with what you are saying, however, what I'm saying is that Jobs could have done BOTH differentiate itself AND keep the clone market alive. These are not mutually exclusive propositions.
I tend to agree with Dammy, Jobs killed the clone market because he couldn't exercize the kinds of control he wanted over it.
Mind you, I'm not badmouthing the man, I just think that Apple would have been even more successful if they'd dared allow themselves to compete within their own market.
Apple (and Jobs) stated numerous times that their primary goal was not to have the highest market share, but to make high-quality products the that people want. As they are the most valuable company in the world (technology or otherwise), you could argue that they have been successful with that plan, even though they hold a small (but growing) percentage of the PC market. The situation with the iPhone is similar. Android has a higher percentage of the market overall because that OS is on many third-party devices, but Apple makes far more money on the iPhone that Google or any of its partners do with Android or their respective phones. Of course with some products, they are at the top for now (iPad, iPod).