I shouldn't really need to explain this, it is written there on the site in black and white:
NSA? How are they involved in this project
"The RDS can be used by law enforcement, government, and industry organizations to review files on a computer by matching file profiles in the RDS."
and how will they erode our freedoms using checksums?
"This will help alleviate much of the effort involved in determining which files are important"
Clearly it is intended for mass remote surveillance, they're not even bothering to hide the fact. Once upon a time (pre-Snowden) that viewpoint might have been considered paranoid...but not anymore...