If I read that right, they just can't sell to anyone in the EU. They should still be able to sell outside the EU. I don't see why it wouldn't be possible for them to ship their stuff to the USA or any other non-EU country while this whole stupidity is being sorted out. People in the EU would just then have to get someone to ship it back to them. Or, for best results, get out of (or disband, altogether) the EU.