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Offline redrumloaTopic starter

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My evening with Commodore USA, LLC
« on: February 06, 2011, 01:41:35 AM »
Before I get started let me get something out of the way. I am no investigative journalist and I have no explosive news to report. If that is what you were expecting, you should probably stop reading now. Most of what is written here is probably already known by anyone closely following this new company. The purpose if this report is not a detailed technical analysis of the upcoming product, but rather an overview of the meeting and what the company was willing to demonstrate.
 

 On February 3rd, 2011 Barry Altman, CEO of Commodore USA, LLC, was kind enough to invite me into his house to discuss the company, staff and upcoming products. I was invited to see some details of what is going on publicly and behind the scenes, so we could report back to the community our opinion good bad or indifferent. I brought along Cybereye, a long time friend and former business partner of mine. Also in attendance was Dammy, who drove down from central Florida. Dammy presented Barry with a Black Troll tee shirt as a gift. Moochie also sat in on the meeting and made sure his presence was known in a very friendly way.
 

 Barry gave us a history of himself and his prior and current businesses. Barry founded Cabletech, which was an extremely successful company.




So successful that unfortunately you can find Barry Altman's on the official list of Bernie Madoff’s victims. We saw original documents showing the amount of the loss, needless to say this was a very large amount of money. Unlike many other Modoff victims, he did not lose everything. Barry’s history with  Homecraft, LLC was also discussed. Barry was retired when he got an idea for a specific type of furniture, the result was another highly successful company. More recently while enjoying semi-retirement again, the idea of relaunching Commodore as a unique brand came to him. Barry is a former Commodore 64 and Amiga/Video Toaster user. Commodore 64 computers were even in use at Cabletech, as this picture shows.







That is Barry sitting in front of a Commodore 64.

An interesting TV segment from the 80’s was shown to us that focused on VC-II encryption and Cabletech. Barry and his brother were interviewed heavily. Thousands of emails were shown. Website feedback emails number in the thousands, mostly positive or neutral. Email correspondence with a very, very major media company was shown. Commercials and print ads were shown as were additional commercial concepts. Co-branding was discussed as was product placement. The only thing we were asked not to repeat were the names of certain companies discussed and no, I will not name them.
 

 All of the Commodore named products were available for viewing. The Commodore 64x prototype is very high quality. I know the Commodore 64 and this case replica looks near perfect.



The injection molding process was discussed and the final keyboard prototype was shown. The keyboard has to be custom designed for the retro case. Costs were explained and invoices were shown. There is real money being put into developing this product, costs are in the 6 figures for the case and keyboard alone. The other models shown such as the Phoenix and Vic line have customizations that exceed slapping a label on an existing product. Workbench 5 was explained to be proceeding, but the possibility exists the name may change before launch. No surprise, there is an expectation that most customers will simply order Windows 7. The Commodore Amiga line was discussed. Each model will be available with a choice of configurations. They are looking into the possibility of having a long, narrow LED that extends along the front of the case. Software could use this LED for animations or other purposes.
 

 In conclusion, I found nothing to suggest nefarious intentions that some suspect. On the other hand, we were shown plenty of evidence to suggest the company is moving forward as fast as they can to get product on the market and to promote the product. If Commodore USA is able to execute on their current vision and suggested partners, things will get very interesting. While Commodore USA is currently a licensee for the Commodore and Amiga name, the intention is to own these companies outright one day and to be a publicly traded company on a major exchange. Barry asks that he not be judged by the failures, scams and vapor of the past but rather by his product when it is released.

If you have questions, feel free to ask. Dammy or I should be able to answer.

Click HERE to see the photo album for this visit.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #1 on: February 06, 2011, 03:21:38 AM »
Quote from: Darrin;612895
Lots of words Jim that just confirms that this man is a -DELETE-.

If he wants to sell commodore pc's then great.

If he wants to sell Amiga cases for Amiga computers then great.

If he wants to <> the Amiga community and undermine the official Amiga then screw him and all involved with him. -DELETE-

Hate to moderate you Darrin, but personal attacks are against the TOS.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #2 on: February 06, 2011, 03:22:51 AM »
Quote from: Digiman;612903
Here's a question though, will they be building in a 9pin D-connector adaptor on there so you could play a two player game with a couple of REAL competition pro joysticks not that USB retarded competition pro?

Little things like that would go a long way.

That would be best asked to Leo who is a member here.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #3 on: February 06, 2011, 03:34:51 AM »
Quote from: Darrin;612972
Sorry Jim,

But the man is a  <--- moderated myself there.

Try an convince him to make a sane business plan.

Hell, if he marketed "Amiga" products along the lines of cases for classic machines, Minimig, FPGA or Natami then I'd buy them.

This whole "Amiga PC" with "Workbench 5" is utter crap!

Be as negative as you wish, just please avoid the personal attacks.:hammer:
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #4 on: February 06, 2011, 03:36:35 AM »
Quote from: klx300r;612975
red, I'm with Darrin on this one...you know that's a sore area for quite a few of us around here:(

That's fine, be as negative as you wish. I am only pointing out personal attacks are against the TOS.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #5 on: February 06, 2011, 02:17:10 PM »
Quote from: Kronos
Did I miss anything ?

Apparently. I won't reply to you point for point, just address this.

Quote
I mean 11 years ago with the Bill&Barry-show it wasn't that much  different, only that these 2 knew how to execute their  megalomanic-investment-scam with style (just not with success) having  big offices and suchlike.       

You should have typed Bill&Fleecy as to not confuse people with Barry Altman when you mean Fleecy. Also this line seems to imply you think CUSA is also a scam? I would say that is completely off basis. CUSA has not asked for money and not delivered product (CyberstormG3, Boxer etc). CUSA has not engaged in coupon schemes ($50 coupon, Party Pack etc). CUSA has demonstrated they are not a thinly veiled hoax (iWin, Troika etc).

At some point if they start asking for money in any situation that is not directly related to purchasing immediately available product, then maybe those thoughts creep in. None of that is happening here at this time. T
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #6 on: February 06, 2011, 02:26:19 PM »
Quote
Amiga Inc lost the amigaOS4 court case, calling the new skinned linux OS5 is just underhand, and a clear attempt at obfuscation.

They aren't planning on calling it OS5, rather Workbench 5. That may change too.

Quote
Same thing for the name of the machine, it's named to mislead, and to be confused with the new X1000 from A-eon.

That you would be wrong. A-Eon is not the first company to use the letter X in a product. Think Windows XP, OSX etc. The size of the potential market for the X1000 is completely irreverent to CUSA. Besides if I remember the conversation properly, and don't take my memory as a direct quote, CUSA did contact A-Eon and determined the X1000/OS4 product is nowhere near completion. CUSA wants product on the shelf this year, not at some undetermined year in the future if at all.

Quote
they could have went about it in a less underhanded manner, and let it stand on it's own merits.

I fail to see any underhanded manner, CUSA seems to be pretty open. So open in fact they have been blasted for minor hiccups.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #7 on: February 06, 2011, 02:35:38 PM »
Quote from: Kronos;613099
@red

Amino's initial plan was an investment(IPO)-scam, thats quite clearly documented on the net. When that failed (as they were a wee bit late for the dotcom-bubble) they went to scamming their costumers.

NotC=USA might not shown much evidence to write them down as a scam, but  there have shown plenty evidence to show that they are not to be taken  serious.

More in line with iWin or Escena sofar.

Got you. I read into your comment that you were comparing CUSA to Amino, now I see you weren't. You are entitled to your opinion.

I will say look at the Commodore 64x photos in my album. The heavy lifting is already done for this product. It is what it is, a PC in a beautiful retro case. No reason this can't be on the shelves this year.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #8 on: February 06, 2011, 02:53:48 PM »
Quote from: Kronos;613107
Yeah, but .....

If your doing something like that as an DIY-project, you might be seen as the übercool-ultra-geek at the next retro-event, but if your buying it off the shelf all you get is an ultra-unergonomic PC at probraly insane pricing ;)

Economics of scale, there are no plans for the c64x to be a rare uber-geek novelty. The idea is to have a major advertising blitz and products on the shelves of major retailers. The way I see it, the 64x should be their bread and butter if the plan is executed properly. CUSA sees not only name recognition with the Commodore name, but also the form of the C64 has instant recognition.

Barry told me a story about walking around a major manufacturing plant local to us while carrying his C64x prototype. Multiple people stopped him from different levels of the company to say they remembered the C64 fondly. I can relate to this story as I have a similar story, but one from the late 90's. The nostalgia factor is strong with the C64 and it has only grown since the 90's.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #9 on: February 06, 2011, 03:03:14 PM »
Quote from: EDanaII;613116
@ Redrumloa

Problem is, Red, I can see them selling thousands of the C64x, maybe 10s of thousands, but not much more than that. All they are selling is an alternate (retro) form factor. This doesn't represent much of a value-add for a whole lot of people.

Two cents.

That is yet to be seen. The C64x is one product. Don't get me wrong, I am not declaring Commodore USA will be a major player in the near future as being a slam dunk. I do see potential based on what I was shown, but it comes down to final product, execution, co-branding success and maybe a little luck.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #10 on: February 06, 2011, 03:07:28 PM »
Quote from: Kronos;613118
@red

Here comes what everybody has been waiting for ..... the car-analogy !!

Why does BMW sell so many "Minis" ?

Is it because it somehow looks a bit like the old Minis ?

Or is it because it's actually a real good sporty upmarket small car, competing well with the likes of the VW Polo-GTI ?

How many BMW-Minis would we see on the street if they were just as cramped as old ones ? With just a bumpy ride due to the ultra-small tires ? With next to no crash protection ?

Thats why NotC=USA will fail (after some initial selling frenzy).

The C64-Joystick was a so much better attempt at doing a modern C64, concetrate on what the C64 was really good at and sell it at bargain price.

NotC=USA is enforcing all that was akward/bad of the C64 onto a bog-standard (more likely sub-standard) PC without adding any real value.

We shall see, we shall see. It should be an interesting ride though, won't it? I can't wait to see the Commodore name back in a major advertising blitz.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #11 on: February 06, 2011, 03:17:20 PM »
Quote from: Darrin;613121
That isn't the peoblem.  It is seeing the Amiga name abused that I have issues with.


They have a legal right to use it as they see fit. They hold a license and despite threats, there has been no legal action by Hyperion.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #12 on: February 06, 2011, 03:21:51 PM »
Ok guys, I'm going to be off to celebrate Super Bowl Sunday here soon. I may or may not be checking this thread throughout the day.

Go Dolphins!!! Oh wait... :cry:
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #13 on: February 07, 2011, 02:27:38 AM »
Without pointing fingers, some people are still launching personal attacks in this thread. TOS clearly prohibit personal attacks. You may dislike a product as much as you wish but if you resort to personal attacks, you will receive infractions.

Last warning.
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Offline redrumloaTopic starter

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Re: My evening with Commodore USA, LLC
« Reply #14 on: February 07, 2011, 09:22:58 PM »
Quote from: beller;613621
Very nice job, Red!  You say in the lead you aren't a journalist, given the piece you might want to rethink that!

Bob

Thank you for the kind remarks. I'm glad to see some people appreciated it:)
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