I think this activity is really good sign. I know that a lot of people did not belive BBuck when he announced their intention to getting a booth at CES... well, now it's official.
But at the same time I have to say this all makes me wonder what they are planing to SHOW to all those people that would justify that $$$ spend to entry fees alone???
Ah well.. at least they afforded to be on Aachen (unlike OS4/AOne team) and now attend CES. I hope they are having something that really will get visitors attention. :-)