Yeah because we are taking sales away from ....... oh wait we're not even sure Kickstart can be legally licensed by Amiga Inc.....perhaps we are taking profits from sale of WinVICE/WinUAE.....no wait they're free too......maybe stopping Gremlin/Ocean/Team17/US Gold product being sold.....no wait they were all released into public domain.
They have developed some really nice tools themselves, like a game launcher and AmigaExplorer, and the last one I've bought and I am REALLY happy with it as it totally put new life in my old A500.