Around 94 Commodore had no answer for the £800 PC clones which had Apollo 4040 levels of performance. The problem was the A4000/030 was just overpriced and not suitable and the only other machine sold complete off the shelf was 14mhz A1200 which was sub 286 16mhz performance.
Of course the A1400CD with 28mhz 020, AKIKO, 4MB RAM (ie inc 2MB FAST RAM) and 2x CD-ROM for £599 in a low profile A3000 type case was green lighted for Xmas 1994 launch. This would have helped a lot for sure. Direct competition for 486SX 25mhz PCs
As for PC users getting ripped off, do you remember just how expensive business software was???