I have to agree with some other posters on here in regard to DVD vs BluRay (BD does that mean BluRay? god knows). DVD will still be here in another 10-15 years as the medium of choice. The consumer spent enough money updating their collection from Betamax/VHS to DVD for valid reasons - the quality was far superior.
I've seen so called High Definition TV and BluRay, the difference between it and DVD is absolutely nowhere near good enough to justify the expense in shelling out for new equipment and replacing DVD collections the world over.
HD is like this so-called 3D TV (that still requires you to wear glasses in the comfort of your own home!!! lmao) its one big commercial attempt to make consumers part with their money.
Edit: As for AMC... looks good keep up the good work. That buying software/music future extension the OP spoke about sounds interesting.