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Author Topic: How Amiga Should have been marketed  (Read 6483 times)

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Offline hishamk

Re: How Amiga Should have been marketed
« on: May 12, 2010, 07:39:56 AM »
Quote from: Amiga_Nut;557656
How would 'snake oil' psychobabble have helped? LOL


Oh, it would've helped a lot. It would've created the reality distortion field needed to propel Amiga to new heights in the minds of millions of superficial shoppers.
2x A1000, 2x A2000, 1x A3000, 4x A1200, 3x A500, 1x CDTV, 1x CD32, 2x Pegasos II, 1x EFIKA
 

Offline hishamk

Re: How Amiga Should have been marketed
« Reply #1 on: May 12, 2010, 07:43:47 AM »
Quote from: persia;557907
You have to have a vision to sell a vision.  Once the Amiga was released there was no guiding vision, just sell the thing.


True. I did hear though that C= marketing had some good people, but many ideas where turned down by upper dupper management. Another thing is that C= never had a cohesive, integrated marketing strategy. Each country was autonomous in how it marketed the products (some country managers could even refuse to sell certain products).
2x A1000, 2x A2000, 1x A3000, 4x A1200, 3x A500, 1x CDTV, 1x CD32, 2x Pegasos II, 1x EFIKA