Selling 100 units of a £100-£120 product that requires some technical skills and further equipment (PSPs aren't quite lining the streets as far as I know) to turn into a working device does sound a bit on the optimistic side to me. For that kind of money, I'd want a fully working, guaranteed device with no effort on my part. GP2X is only slightly more expensive, apparently, if they're still available. Isn't the Pandora supposed to be in the £200 range, and far more capable?