If it was not Gunnar, I apologize for my bad memory. If it was Gunnar, no matter how brilliant he is at writing code, or designing hardware, I would strongly suggest that he waits until his product is actually selling to promote it with claims of fantastic performance increases.
no.
the development should be communicated. because the journey is the reward. but not in form of promises, blogs, teasers, announcements and such but hard development facts for the community to observe, criticize and discuss, and where possible to support and help with.
ideally the progress can be observed in an open source environment, where one may follow discussion and every single commit to repository, download nightlies and test them on his own or even build and patch the software at home.
since this seems to be a closed source project, i dont particularly know how to involve the audience. but staying in a closed is definitely not the way, since people will anyway hope there is something going on "behind the scenes" even if the project was dead like it was in many cases. therefore i respect such a choice, but dont think its the best one.
