Which is just as well, because the only help they would be is if you had trouble reading the label on the shelf edge, they could read it to you. That and pointing out the most expensive item in the line they have while saying "This is what you need sir!" seems to be all they're good for.
Apple staff tend to be elitist alright, but at least they know the products they're trying to sell you.
I was refused a job at PC World because I am MORE qualified than the area manager, in both management AND IT skill based degrees :roflmao:
But you are right, because PC World expect people to work ludicrous late shifts and weekends for minimum legally allowed national wage I don't actually expect staff at PC World to ever improve anyway.