Welcome to reality in 2010. The idea that the little guy that go 1 on 1 with a corp spending literally billions of dollars @ year on R&D is fantasy. Even C= didn't bother to bake up their own CPU, they used what was best for them and moved on to something they had to create. The world has changed since the 1980s, hardware is a fast changing commodity and the consumer has won out on buck:bang ratio. Whatever you dreamed of as a mega computer to own back in the 80s and 90s can probably come to reality in mobile phone that they sell down at the mall. If it's still not up to par, wait till this time next year, and it will be.
Just my two cents.
Interesting, I was not aware billion dollar Corps were competing in the Amiga Arena. I do know most New gadgets and Ideas are created by the "little Guy" as you call them. They may sell there ideas to Corporations or start partnerships to bring them to market. Look at Microsoft, Google, Facebook, Dell, Gateway, Ebay, and craigslist. They were all little guys at one time.