BBC News article on Commodore mentions Amiga

[Ral-Clan]

Wow.  I really have to hand it to the new Commodore graphics-artists/industrial designers.  It may be just a PC inside, but the case is beautiful.  I half expected these guys would just buy a generic case and slap a sticker on it with the Commodore logo.....instead, they pulled out all the stops and designed a top-notch case with the Commodore logo moulded right into the sides, front, etc.  Even subtle/hidden places like the inside of the door, the bottom of the LCD monitor, behind the power supply grille and the metal moulding on the bottom of the casing have real, embossed logos.  The feet are moulded rubber C= logos!  This is clearly a professional attempt at reviving the brand.

I know there are a lot of complainers out there....but seriously, what did you expect them to do....revive the Amiga or the 8-bit line overnight? Rome wasn't built in a day.  These guys need to build capital with something that will sell right away.  They clearly respect the heritage of the brand....so maybe there will be something for us "classic" users in the future.

They've already done a much more professional job of things than some of the past owners of the C= trademarks.  It was nice to see the big, silver logo on the Commodore booth again!  Well done!

[Ral-Clan]

NoFastMem wrote:
They're using the Commodore name to shift units and nothing else; they'd do the same with Amiga except that they don't own that trademark.

Do you think the original Commodore Inc. had some sort of philanthropic motivation?  Do you actually believe the original Commodore developed new Amiga models just because it had a love of that computing platform, or for the sole delight of seeing the happy smiles on their user's faces?  No, they did it all because they thought they could make a buck.  All that Commodore cared about was shifting units too....and by the 1990s they were headed the way of Windows with their many PC clones.

This new Commodore at least recognises there is money to be made from the 8-bit nostalgia.  They had a Commodore-64 at their booth, they've loaded these new PCs with an emulator....if there is money to be made reviving the Amiga name, or making nifty DTV joysticks with 8-bits or Amiga tech inside, they will do it, and we will benefit, just like we did when the original Commodore thought it profitable to release Amiga hardware.

[Ral-Clan]

The Commodore Colt was one of the original Commodore's PC clones.  It wasn't very remarkable.