Just food for though ok?
Taken from
http://www.yellowtab.com/history.php"...
The lack of sales forced Be, Inc. to the well-publicised focus shift, which led us to Be Inc.'s biggest and final mistake: the concentration on developing BeIA (Be [for] Internet Appliance
). This announcement was extremely counterproductive as virtually all development of commercial software ceased at once. Furthermore, it made it impossible for Be, Inc. to pick up the BeOS pieces again, when the prophesied market for embedded systems turned out to be yet another analyst red herring!
..."