I was always surprised Gateway never tried to use the Amiga brand more - especially in Europe. They could of made a killing with a range of low cost Amiga branded PCs.
Note that, under the "Gateway" label they may have sold more PCs than the under the Amiga label.
"Commodore" label would be the better option i.e. associated with the popular C64 and PCs.
The “Atari” name is associated with the following;
1. Games (e.g. creating their own games)
2. Consoles (e.g. VCS) and handheld hardware (e.g. Lynx)
3. Personal Computers (e.g. X86 and 68K).
4. Desktop OS supplier (e.g. 68K TOS).
Minus point 3 and 4, they (at their peak) are practically the American version of Sega or Nintendo. Microsoft now flies the American banner in place of Atari.
To BBRV,
Why didn't you buy “Commodore” name(or “Commodore Business Machines”)?
The "Commodore" name may even rival "Atari" label or even the "Amiga" label.
