When you consider the average price on eBay for an 060 board (£280 & upwards) then try finding a SubWay USB board (£70 and upwards) and all the other bits n bobs you'd need to match the NatAmi then to me 800 Euros is a reasonable price and I sure as hell want one of these little beauties... 
800 was minus an '060 card though according to the figure SamuraiCrow gave. Bare in mind though that SamuraiCrow and Forcie arent really involved in the project minus some moral support so it may be better to wait until people other than the "fan club" (for lack of a better phrase, not intended to be derogatory) speak up.