So Amiga Inc are going to pay $300,000 a year for:
1. Naming rights for the Stadium.
2. Testing their technology in the field for a particular market.
Technology that will allow people to buy hotdogs, look at stats and talk to players in the game(on the bench I suppose).
I imagine that they would hope to sell this technology to other stadiums and that this will give them a foothold in that market.
The money they make from each hotdog sale and other services, may go a long way to offsetting the $300 grand. We are not privvy to other side deals that would be going on.
300 Grand only allows you to pay maybe 6 or so high tech employees a year in the US, so they wouldn't gain much if they spent it on development at home. I imagine they'll be keeping Amiga India busy with the content.
Maybe it's not such a ludicrous idea afterall. It opens up possibilities for sales to other stadiums and they'll be charging for a service that could make them a profit some time soon.
Ok. Going back to my happy place now. 
