I suspect that apple are playing the same strategy as they did with the iPhone. They release the device in quite a limited form, but one they know they can sell... And made sure that they have refined that form to the point of ensuring that it does it's job without problems.
Only once the Market is establised will they then add the sort of feature that would make you or I want one.
I would think the better way of looking at it is, that Apple release products that are missing key features. Like they did with the iphone. Apart from the touchscreen the rest of the tech was way way behind the rest of the smartphones on the market. That way they can release a new version of 6 months and get the early adopters to keep updating their hardware.
There is no way Apple didn't relalise that people would want 3g and a camera and copy and paste etc.