With commericals like this in 1985 it's a wonder they sold any Amigas

[Matt_H]

It tells you close to zero about the Amiga itself, other than it giving you a creative edge. In that sense, and in the visual style, it's not too dissimilar from Apple's 1984 Mac ad.

Bill's kinda right, though - the A1000 *didn't* sell well and it wasn't until the A500 that the Amiga really took off.

[Matt_H]

I actually like that commercial - at least it was classy.  But yes, it doesn't tell you anything about the computer itself.

However, the commercial's produced for today's Apple products are pretty much all art without telling you anything about the product - and look how that stuff sells.

Er, I'm having a hard time seeing how you came to this conclusion.

Seems to me that today's Apple ads do *nothing but* show off the product. Granted, it's against a faux-artsy white backdrop and faux-indie music, but still...