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Amiga News and Community Announcements => Amiga News and Community Announcements => General Internet News => Topic started by: norm on May 07, 2003, 05:32:21 PM
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Infogrames is to change its name to Atari when NASDAQ opens for trading tomorrow. It will trade as ATAR.
A quick visit to the Infogrames web site this morning found us being redirected to www.atari.com, and now a story from Reuters confirms that the French publisher has adopted the name it acquired back in 2001.
More info can be found on The Register (http://www.theregister.co.uk/content/4/30594.html)
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It's just a damn shame a search of ATARI.COM shows NO information at all about legacy products. I realise it is a different company, but they are marketing themselves as a continuation of the old company. They should at least give lip service to the classic stuff:-(
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Totally agree with you on that.
Thats a brand name that will sell products, even there games aint that bad either. Lets hope the Amiga name will continue/reborn with good fortune but also in its original known form, as a Great OS. :-)
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Maybe seeing Atari more will make seeing Amiga not so horribly retro and lame.
Forever the optimist... ;-)
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As no one likes the french much at the moment they are probaly using the name change to help sell there software. :-)
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I was always surprised Gateway never tried to use the Amiga brand more - especially in Europe. They could of made a killing with a range of low cost Amiga branded PCs.
It isn't the kind of thing the Amiga community would like, but hell it would make business sense.
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As no one likes the french much at the moment they are probaly using the name change to help sell there software.
Hey! What's up with French?!
Me, likes French ppl :-)
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It is actually a VERY GOOD idea :-o ,
Watch what happens next...;-)
Just ask Ben (Yoris) where Bruno got his start...;-)
Isn't it funny that we were just discussing Nolan the other day! :-D
The Amiga Community can NOW figure it all out -- use the Rich Woods technique...but be smart and figure out how to do something about it. Email us if you have a question.
Happy day(s ahead!)!
Raquel and Bill :-)
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"The Amiga Community can NOW figure it all out -- use the Rich Woods technique...but be smart and figure out how to do something about it. Email us if you have a question."
Eh:-? I must admit I do not understand your comment, what do you mean?
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Coming to a store near you soon, AtariOne with GEM/TOS-PPC. ;-)
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Also arriving "Real Soon Now", AtariAnywhere gamepaks (Available on Windows CE only).
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uncharted wrote:
I was always surprised Gateway never tried to use the Amiga brand more - especially in Europe. They could of made a killing with a range of low cost Amiga branded PCs.
I could give you a complete rundown as to why they didn't, but then that would take quite a posting that I don't have much time for. The entire saga of the Gateway/Amiga is bigger than you think, and there's more backhandedness from upper management outside of the whole amiga side of it than the infograms takeover of Atari. One of these days I'll finish putting everything together with the internal wonderings of the marketing strategy of the Gateway/Amiga and I'll post it somewhere in the forums.
The problem is, most of it is not pretty information... especially concerning one individual.
:pint:
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The problem is, most of it is not pretty information... especially concerning one individual.
Fleecy or Billy Boy? :-(
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@B&R
I must admit I didn't understand it either! :-? :-?
Have you got someone who used to work for Atari working for you?
Or are you planning a name change?
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The entire saga of the Gateway/Amiga is bigger than you think, and there's more backhandedness from upper management outside of the whole amiga side of it than the infograms takeover of Atari.
A love triangle between Fleecy, McBill and Collas? :roflmao:
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I was watching bladerunner the other day and noticed a neon Atari sign in one of the "running through the crowd" scenes. I mentioned this to a friend and he seemed to think it was funny as "Atari are dead now" and thus it is a period/future continuity type cock-up (can anyone think of the words I'm looking for?)
But now I can tell my mate about this. It's all news to me. Maybe Atari will be big again and Ridley Scott (or one of his set designers) got it right :-)
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I actually got into the daydreaming mode today "what would I do if I
won the lottery." i decided I'd buy AInc and fire almost everybody.
Then start over from scratch, using the patents and technologies
properly, once excising the buyback options on sold technology.
Then I'd call bill buck and let him know I can't come into work that
day. 8)
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c'mon infograemes essentially re-released the atari vcs...with the 10 games built into the joystick.
Sure, its smaller now, but its the atari vcs!
how more retro and in touch with the past can they get.
I know, we'd all like to see them release another 'power without the price' home computer.
Cause lets face it, we love games, but we love home computers more.
I don't know what they'll do, but they seem pretty sharp to me...the best incarnation of Atari I've seen in a while.
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Pure Hypothesis...
Hi Bruno, this is bbrv. Remember us? Yeah, we were those crazy people who were trying to get Amiga into a STB in the mid-90s. We came to France, because AOL and Compuserve had less than 100,000 subscribers in the US and RJ11 outlets were not near TV sets in the USA and Canada. In France there were over 6 million Minitel users who were "online" and plenty of infrastructure (businesses/info providers, etc.) to support users. Plus, the French had funny telephone cords that went all over the house. Anyway, remember you gave us access to 20+ titles you were not using any more, and...etc.
Ah yes, I remember now! I said you guys were very smart. Too bad it did not work. Anyway, what is happening now?
Well, we have something new. We have hardware, an operating system and a fairly useful bundle of applications. We do our own manufacturing. We have an active development community and some of the best software developers in the world. You have games, a well organized distribution network, a Nasdaq listed company and a BRAND, Atari. We could do something with all that together?!?!
Together?!?!?
Sure, we could even call Nolan. He was porting games to arcade machines running Linux last time we checked. He would love doing this. King Pong! What do you think? :-D
:-o
:lol:
You never know...could someone get us Bruno's number in Lyon?
R&B :-)
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I was always surprised Gateway never tried to use the Amiga brand more - especially in Europe. They could of made a killing with a range of low cost Amiga branded PCs.
Note that, under the "Gateway" label they may have sold more PCs than the under the Amiga label.
"Commodore" label would be the better option i.e. associated with the popular C64 and PCs.
The “Atari” name is associated with the following;
1. Games (e.g. creating their own games)
2. Consoles (e.g. VCS) and handheld hardware (e.g. Lynx)
3. Personal Computers (e.g. X86 and 68K).
4. Desktop OS supplier (e.g. 68K TOS).
Minus point 3 and 4, they (at their peak) are practically the American version of Sega or Nintendo. Microsoft now flies the American banner in place of Atari.
To BBRV,
Why didn't you buy “Commodore” name(or “Commodore Business Machines”)?
The "Commodore" name may even rival "Atari" label or even the "Amiga" label.
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Why didn't you buy “Commodore” name(or “Commodore Business Machines”)?
How much could Tulip possibly want for the brand name?
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I'm afraid you'll have to send a lot more than 600 machines to expect anything from Infogrames/Atari ;(
But I'm sure you know it...
Question is: how will you expand this "market" ?
Leo.
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Leo, well that would be something Infogrames/Atari might want to do. We have what they do not.
Redrumloa, we spoke to them early last year. They wanted $60,000 to $100,000 up front and a royalty per unit. Plus, the license was not exclusive. Tulip had already licensed a company in Germany for example that sells/sold answering machines, telephones, fax machines, etc. The brand value has been eroded here in Europe where Commodore was the most successful. Anyway, we heard recently that Tulip was about to go under, so who knows...
Atari could be an interesting opportunity for us...we will see.
Sincerely,
R&B :-)
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Hammer wrote:
Note that, under the "Gateway" label they may have sold more PCs than the under the Amiga label.
You're right about that, especially considering Gateway went through a major rebranding just after the acquisition of Amiga.
"Commodore" label would be the better option i.e. associated with the popular C64 and PCs.
Personal opinion, I wouldn't buy a modern day Commadore or Atari, even if they did rival the specs of the PSX3 to be coming out in 2005. On the other hand, I would buy something Amiga-ish even without the name attached only to have the feel of what the Amiga used to be... emulators just don't cut the mustard for me. The name Atari has nothing but bad memories associated with it from my childhood, same with the name Commadore. The Amiga was the first computer system I could easily lower stress levels rather than build it up (and still is).
Tulip nearly grounded the name Commadore and would take quite an effort to bring it back up to a more cohesive level. This kind of debate is like trying to decide what the best logo for Amiga is, the checkmark or the original boing ball.
The next thing that will have to come back is the CoCo3 systems... ah yeah.
:pint:
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We have what they do not.
May I ask you what ?
(In my previous post, I meant "sell" and not "send"...)
Leo.
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Mah' :-x