LOL at "a graphical approach that rivaled, if not surpassed, even Apple's."
The Apple II is an excellent piece of engineering, but Apple wasn't ever really the head honcho when it came to graphics.
I haven't read the article (I find yahoo's "journalism" a joke), but I got the impression from the quote, they were referring to GEOS when talking about the graphical approach.
But like I said, I never read the article.
