Yes, olympian, that's why I think it might be not such a lucky choice - since the style of the cover of the packet itself (rather than this logo here) might remind some people rather of Olympia 1936.
Personally I certainly don't mind this (besides that it's just not my kind of taste), but if even I think the cover could be problematic because of this, then it might really turn out to be it later.
I can imagine that most readers here - not familar with the situation today in Germany regarding "political correctness" etc. -, can't understand why this cover could be not the optimal choice, but being an international and professional company, Genesi will have to be aware of the different cultures, politics, "published opinions" and tastes, etc.
So while I can really understand that for example from the US-american mentality such a "hero" is a pleasant choice, I just want to point out that even already in Germany, as US-americanized as it already is, it wouldn't fit that much many people's taste. I.e. while the actual case isn't that much a problem (not that many customers yet and most of them will download it instead anyway), I just wanted to remember Genesi to be aware of such thoughts once they'll also start selling to the masses in culturally really different countries.